We Make It Simple.
Choosing the right partner for marketing, business development, and marketing technology can feel overwhelming.
At Protocol Strategies, we make it simple. We bring decades of in-firm experience, practical solutions, and a clear focus on helping law and accounting firms grow with efficiency and confidence.
Deep Experience in Accounting & Law
Most consultants work from the outside looking in. We know your world from the inside.
With more than 25 years leading marketing and business development in both law firms and accounting firms, we understand your unique challenges. Whether it is earning partner buy-in, proving ROI, or selecting the right tools, we have been there and know what works.
Practical Solutions that Save Time and Cost
We know that efficiency matters as much as your business growth.
Our services focus on removing administrative burdens and streamlining processes so your professionals can spend more time serving clients and billing. From fractional CMO for law firms and fractional CMO for accounting firms to CRM implementation and automation tools, we design solutions that deliver measurable time savings and cost efficiency.
Best Ideas, Tailored to Your Firm
We bring the best strategies from the professional services industry to firms of every size
Because we have worked across Big Four accounting firms, regional law firms, and boutique practices, we bring the best strategies from the professional services industry to firms of every size. We do not believe in one-size-fits-all. Instead, we tailor proven ideas to your goals, your market, and your team.
Focused on Measurable Growth
Our goal is not just to help you market, it is to help you compete.
We provide strategies and tools that improve client loyalty, generate new business, and give you clear data to prove impact. Whether it is through client feedback programs, law firm business development strategies, or accounting firm growth strategies, our work is designed to show results you can see and measure.
About the Founder
Kathryn Shimabukuro is the founder of Protocol Strategies, bringing more than two decades of marketing and business development experience in professional services. Prior to launching Protocol Strategies, she served as Chief Marketing & Business Development Officer at a mid-sized law firm. Over the course of her career, she also held leadership positions at a Big Four accounting firm and consulted with small, regional, and boutique law and accounting firms.
Her career has been defined by helping firms navigate the tension between tradition and innovation. Kathryn understands the unique challenges professional services leaders face, whether it’s earning partner buy-in for new technology, proving the ROI of marketing initiatives, or finding ways to reduce administrative burdens so professionals can focus on client service and billing.
What sets Kathryn apart is her ability to “speak the language” of lawyers and accountants while introducing tools and strategies that move firms forward.
She has led successful initiatives in CRM selection and implementation, client and employee feedback programs, and AI adoption—all designed to help firms operate more efficiently, engage clients more effectively, and compete with larger competitors.
Known for her approachable leadership style, Kathryn is a trusted advisor who combines deep industry knowledge with a practical, results-driven mindset. At Protocol Strategies, she partners with firms to turn vision into action—building modern marketing programs, automated systems, and growth strategies that give lawyers and accountants the confidence to embrace the future.
Our Partners in Success
Extended expertise for comprehensive solutions.
